Kolkata, 8 April 2025: GROHE, a leading global brand for complete bathroom solutions and kitchen fittings, inaugurated its first exclusive GROHE SPA store in Kolkata in association with Marudhar Marble and Granite. This new experience center aims to introduce the concept of GROHE’s luxury wellness to the Eastern India region, strengthening its presence in one of the country’s most culturally rich and design-forward markets.


This store is designed to be a one-stop destination for homeowners, designers, and architects to explore bespoke solutions with cutting-edge technology and a focus on wellness. It will feature GROHE SPA’s exclusive range of products, with a focus on assisting customers in turning everyday bathroom use into holistic experiences that appeal to individual preferences. The launch is in line with GROHE’s larger strategy to connect very strongly with India’s changing premium home segment, where there is increasing demand for higher living standards that are integrated with functionality and aesthetics.
Priya Rustogi, Leader, India & Subcon, LIXIL Water Technology, LIXIL IMEA, said, “Indian consumers are seeking thoughtful, wellness-focused additions to their homes that are both beautifully designed and technically advanced. With the launch of the GROHE SPA store in Kolkata, we are offering a space that brings this vision to life. This store is not just a retail space but a touchpoint for customers and design professionals to experience what premium wellness can mean within the home. Kolkata, with its blend of heritage and aspiration, is the ideal market for this next phase of GROHE’s expansion in India.”
Kolkata has been a prominent growth market for GROHE, with significant growth in demand for premium bath and sanitaryware solutions. The store is believed to be a driving force in terms of customer interaction and brand awareness in the market. In addition, with the collaboration with Marudhar Marble and Granite, the brand wishes to capitalize on their knowledge of the local market and retail heritage, introducing GROHE’s trademark innovation and design excellence to an even broader market in Eastern India.
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About GROHE
GROHE is a leading global brand for complete bathroom solutions and kitchen fittings. Since 2014 GROHE has been part of the strong brand portfolio of LIXIL, a manufacturer of pioneering water and housing products. In order to offer “Pure Freude an Wasser”, every product is based on the brand values of quality, technology, design and sustainability. The brand offers life-enhancing product solutions as well as services with its dedicated portfolios GROHE QuickFix, GROHE Professional and its premium sub-brand GROHE SPA. All cater to the specific needs of GROHE’s professional business partners and their differentiated target groups. With water at the core of its business, the brand contributes to LIXIL’s Impact Strategy with a resource-saving value chain: from CO2-neutral* production, the removal of unnecessary plastic in the product packaging, all the way to water- and energy-saving product technologies such as GROHE Everstream, a water-recirculating shower.

*includes CO2 compensation projects, more on grohe-x.com/sustainability

About LIXIL
LIXIL (TSE Code 5938) makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard, and TOSTEM. Approximately 53,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day. Learn more at www.lixil.com

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